I work as a Sales Project Manager. Every day I talk to clients about how we bring their plans to change the world to life through Google Ads and SEO strategies – and they even thank me for it. Essentially, my job is not only to communicate, but also to tell the story of the digital world in a professional, accessible way. The very best moment is when I say: “Our new campaign is going to increase your sales!” – and the clients smile, eyes shining, thinking I’m some sort of magician. It feels as if I’ve waved a magic wand and all their problem clouds have disappeared. But instead of magic, what’s really at work is a carefully thought-out campaign, based on data and years of experience, which helps clients reach their goals in the most effective way.