I work as a sales project manager. I talk to my clients every day about how we are implementing their plans to change the world through Google Ads and SEO strategies — and they thank me for that. Basically, my job is not only to communicate, but also to tell professionally about the digital world. And the best part is when I say: “Our new campaign will increase your sales!”— and the customers, with bright eyes, smile, thinking I'm some kind of magician. It seems as if I raise a magic wand and all the clouds of problems dissipate. But instead of magic, a strategically thought-out campaign based on data and years of experience works here, which helps customers achieve their goals in the most effective ways.