Blog

I will start with the fact that, like any advertising agency, we do a lot of audits. With our audits, we don't aim to paint the world as scary as possible and tap into how another advertising agency is doing poorly. I always say that our audit should be treated with skepticism because we were not involved in the decision-making process, we do not know the objectives and all the ambitions. Also, agencies have their own plot and successful practices, and they can vary. It is important that the goals are achieved.

After reading the post, the most common thoughts come up: “Good, I didn't know this” or “Aha, I had heard about this before, but thank you for reminding me.” This post is of the “Aha” type. I hope that after reading it, you will get some ideas.

The graphic above is the story of one of our client's last months. Of course, I can't reveal the name of the client, but that won't stop this story. And the story is about how we managed to grow the client's monthly turnover from 10,000 euros to 90,000 euros.

Social proof is a social phenomenon in which the actions and attitudes of the people around us influence our own behavior. For example, most likely, a person will choose to go to that restaurant to which there is a large queue of people. If so many people want to get to that restaurant, after all, the food in it can't be bad after all? How can this help us in online marketing? Here are 11 concrete examples of social proof that will allow you to increase sales.

This post is about what indicators need to be tracked every day and what actions can be used to influence them.

When creating advertising, we are always faced with the question of how much you need to invest in advertising, what result can we expect. In order to achieve the main goal, you need to break it down into small steps that you can control. Suppose your task is to make 3 sales of services in a week.